Euro RSCG
Primary Objectives:
- Simplified content management for the client, without any coding skills
- iPhone/iPad – Android and wide range of device support
- Groundbreaking new design including custom fonts.
Secondary Objective:
- Performance optimization
Euro RSCG is one of the largest integrated marketing communications agencies in the world, made up of 233 offices located in 75 countries throughout Europe, North America, Latin America, Asia Pacific and the Middle East. Euro RSCG provides advertising, marketing services, corporate communications, and interactive solutions to global, regional, and local clients.
When Vayen was given the task to update the current web page with the new design, make the content management simplified and ensure that the whole site is HTML5 compatible, we suggested WordPress as the most feasible platform. WordPress by itself is known for its ease of use and speed in content management. What we added on top of it, was the complete custom redesign, integration with the social media and entirely tailor made admin interface.
Now, thanks to Vayen, the whole site is not only accessible with the modern mobile & desktop devices, it is also a pleasure for the system content manager to update it without any programming knowledge.
Client: SMLY
